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Wisconsin college town ranked as one of the best in the country

With college costs continuing to climb, new data is highlighting the U.S. cities that offer students the strongest combination of affordability, academic excellence, career opportunities and a vibrant social scene.

To help students make informed decisions, WalletHub compared more than 400 U.S. cities using 31 key indicators. The study assessed three main categories: wallet friendliness, social environment, and academic and economic opportunities. Factors included the cost of living, crime rates, higher education quality, employment prospects and recreational activities.