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WiscAlert Text Messages Program To be Improved

(MADISON) The manager of the U-W Madisonâ??s new emergency text-alert system says heâ??s satisfied with todayâ??s first full-scale test of the serviceâ?¦despite just 65-percent of the test calls reaching subscribers.

Lieutenant Michael Newton of the U-W Police Department says at 1:15pm today, 13,470 calls went out to peopleâ??s cell phones whoâ??d signed on for the WiscAlert program. Newton says an â??unusualâ? delay would be 30 minutes or longer, but nearly 2500 people never received the alert .

Newton says that’s because some companies — including U-S Cellular and Virgin Mobile — arenâ??t enabled yet to receive text alerts, but WiscAlert developers will work with them to do so. (10th item.)