James Baughman is stepping down as director of the University of Wisconsin-Madison School of Journalism and Mass Communication after six years. And those werenâ??t just any six years. It was a period of tremendous upheaval for the mass media, with advertising revenue plummeting, daily newspapers downsizing or going out of business, and the Internet turning the industry on its ear. Has the UW journalism program kept up with these tumultuous events? Baughman believes it has, but heâ??s too modest to accept much of the credit. He points to a new undergraduate curriculum, instituted in 2000, that foresaw the shifts in journalism.
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