UW-Madison isn’t on this year’s list of richest colleges and universities in the nation ââ?¬â? as measured by endowed income of $1 billion or more ââ?¬â?Ã? but it should be. If the report compilers knew where to look, they’d see that UW-Madison’s total endowment is $2.5-$3 billion, Chancellor John Wiley said. “It’s just lousy reportage,” said UW Foundation President Sandy Wilcox.