University of Wisconsin football fans are known for traveling to bowl games both in numbers and style, but it?s guaranteed no one will have road tripped to the Rose Bowl quite like Shane Prichard and his sidekick. Fueled by junk food, an expansive iPod playlist, the thrill of charging more than $500 at a pop to the company credit card and the reaction of excited Badgers fans on the open road, Prichard and student assistant Zack Dubois made the 35-hour road trip to Pasadena last week behind the wheel of the semi-trailer that essentially relocates the football offices from Camp Randall Stadium.
Office of Strategic Communication