Building on success: Promega Corp. has blossomed, and it?s not done growing yet

So what is the secret of Promega?s success? How has it blossomed from its beginnings as a small enzyme business in 1978 to become “the granddaddy of biotechnology” in the Madison area, as Carl Gulbrandsen, managing director of the Wisconsin Alumni Research Foundation, has termed it? Good timing “Bill Linton had the idea of starting a research products company in the right place at the right time,” said Richard Burgess, emeritus professor of oncology at UW-Madison. “He?s done a marvelous job of guiding this company through the ups and downs of the economy and everything else.”