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Preaching to the choir: Conservative media and friendly audiences are Walker PR linchpins

A detailed analysis of the 4,400 entries in Walker?s calendar by the Wisconsin Center for Investigative Journalism paints a portrait of a public relations-minded governor who focuses his message on receptive, conservative audiences and who, as the effort to recall him has intensified, has spent a sharply decreasing amount of time on official state business. Katherine Cramer Walsh, political science professor at the University of Wisconsin-Madison, said the center?s findings matched her own assessment of Walker?s strategy: ?To shore up his base, spend time with his supporters, and not necessarily build bridges, compromise or reach out to opponents.?