It took awhile, but another institution finally decided to follow the University of Wisconsin-Madison?s lead in putting a little pressure on athletic apparel giant Nike.
Back on April 9, UW-Madison decided to cut ties with Nike due to alleged labor rights abuses at two factories in Honduras. Nike paid UW-Madison nearly $50,000 for the right to use the university?s name or marks — such as Bucky Badger or the “motion W” — on apparel it made during the most recent academic year.