Sales of Bucky Badger gear set a new record in the 2011-2012 fiscal year, generating $3.75 million in royalties, half of which provides financial aid to University of Wisconsin-Madison students.
Office of Strategic Communication
Sales of Bucky Badger gear set a new record in the 2011-2012 fiscal year, generating $3.75 million in royalties, half of which provides financial aid to University of Wisconsin-Madison students.