The Wisconsin Badgers are returning to the Rose Bowl after an 11-year absence to face undefeated Texas Christian University. Everyone should be happy, due to the amount of money that is going to be spent in preparation for the big game. Souvenirs will be bought, and tickets for the game and flights will be purchased – not to mention food and hotel rooms. Everyone should be happy with the boost to both the local and the national economy.
Office of Strategic Communication