On Sunday night, the University of Wisconsin put 5,800 Rose Bowl tickets on sale for students through the school?s athletics department. All the tickets were scooped up in 20 minutes at a face value of $150 apiece. But shortly after the sale concluded, many of the tickets popped up for sale again — some for as much as $400 each — on various web sites, such as Facebook Marketplace and Craigslist.
Office of Strategic Communication