Nine Madison area applicants are among 21 finalists in the Wisconsin Governor?s Business Plan Contest, and their business proposals range from a new diabetes treatment to wireless Internet access on buses. The 21 finalists, and winners of the UW-Madison Burrill competition, Northeast Wisconsin Business Plan Contest, Marquette University Kohler competition and the BizStarts collegiate competition will all vie for a total of $150,000 in cash and in-kind prizes.