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Hitting the target

There’s a new “E” in E-business: Engagement.

“Time is more precious than money,” eMarketer CEO Geoff Ramsey told the crowd attending the 8th annual UW E-Business Institute’s E-Business Best Practices & Emerging Technologies Conference Tuesday at the Monona Terrace Convention Center.

The conference aimed to get attendees to think about how to better understand the technologies their companies use.