Noted: It used to be that stellar academics, a nice campus and perhaps an array of extracurricular activities were all a university needed to attract students. Now you might have to add a good social media presence to the list. If that’s the case, the University of Wisconsin-Madison is in good shape. The state’s flagship university has one of the best college Twitter accounts according to HubSpot, a marketing software platform. Wisconsin ranked No. 4 on the list.
Office of Strategic Communication