In the UW-Madison basement-level lab, the answer was largely predestined. One scoop was regular ice cream, not unlike what visitors could buy upstairs at the Babcock Dairy store. The other was a concoction of UW-Madison Ph.D. researcher Cameron Wicks, in which an addition of polyphenols — compounds naturally occurring in plants such as blueberries and green tea leaves — helps ice cream keep its shape by counteracting melting ice crystals.