Cities, like Milwaukee, a one-time brewing capital that now features microbrews and galleries in some downtown neighborhoods, and Madison, the state capital and home to the main campus of the University of Wisconsin, are also making their own case. They are pitching Wisconsin living through social-media campaigns on YouTube, Facebook , Instagram and LinkedIn. Businesses are also partnering with local universities by offering more internships in hopes of convincing young people to stay and work in Wisconsin after they graduate.