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A juggernaut of convenience: Kwik Trip continues its rapid expansion

“The challenge for them is of growth, and many, many good companies have been felled by the challenge of growth,” said Hart Posen, who studies corporate strategy and strategic decision-making at the UW-Madison School of Business. “The key is understanding how to grow, but in the last 15 to 20 years, they’ve made a lot of very smart decisions.”