Quoted: Jerry O’Brien, who heads UW-Madison’s Kohl’s Center for Retailing Excellence, said a lot of the growth in Halloween sales can be attributed to the holiday’s growing popularity among adults.
Office of Strategic Communication
Quoted: Jerry O’Brien, who heads UW-Madison’s Kohl’s Center for Retailing Excellence, said a lot of the growth in Halloween sales can be attributed to the holiday’s growing popularity among adults.