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Degrees of risk: UW-Madison’s Sara Goldrick-Rab says college is a financial gamble for too many

When Sara Goldrick-Rab first began delving into college affordability for her graduate school research 15 years ago, she recalls, people said she was making too big a deal out of it. “I was told as an academic to pick a more important topic,” said Goldrick-Rab, a professor of educational policy studies and sociology at the University of Wisconsin-Madison. College affordability is a really big deal now.