“There was a real tension within the business ethics of what you do when you’re investing in a country whose laws are unethical,” said University of Wisconsin-Madison sociology professor Gay Seidman, an apartheid activist at Harvard at the time. “Most of the people working in the divestment movement through the 1970s and 1980s weren’t doing it to simply to get the institution to divest,” Seidman said. “It wasn’t about the institution; it was about a broader issue. We wanted people to think about apartheid.”