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Does Google really plan to be a payer?

Quoted: Justin Sydnor, an associate professor also at the Wisconsin School of Business, comes at the question from an economic perspective. “It makes a lot of sense that Google would be interested in administering healthcare data,” he says. He suggests their expertise in data storage, data access and data analysis would allow them to provide value in a variety of ways, such as mining large data sets of medical records to find new treatment patterns.

Marjorie Rosenberg, a professor in the Department of Actuarial Science, Risk Management, and Insurance at the Wisconsin School of Business, was also quoted.