The Madison Water Utility Board is considering a water conservation plan aimed at reducing residential per capita water use by 20 percent by the year 2020, to protect the groundwater supply that feeds area wells.
The proposal developed by a water conservation team includes a change in the water rate structure that would charge residential customers more if they go over certain thresholds of water use. Currently, Madison and almost all other water utilities in the state charge less for water used after a set threshold.
Quoted: Water conservation team member Joel Creswell, a UW-Madison postgraduate student in environmental chemistry and technology