It was the summer of 1996 and Money magazine had just made Madison famous.Across the Atlantic Ocean, Rebekah Rickner and her then-husband had been living in Germany for five years and were interested in returning to the States. They were seeking a suitable place to raise children when they stumbled across the Money magazine article ranking Madison the No. 1 city in America to live.
Rickner was reluctant to move to a “smallish” city like Madison, having grown up in Baltimore before living in San Francisco and Boston. But move here they did.
(Business professor emeritus Jon Udell is quoted in this article.)