University of Wisconsin athletic director Shawn Eichorst is starting with a slightly more lucrative contract than his predecessor, and it includes pay increases and potential incentives that could make it even more lucrative.
Eichorst’s five-year contract has an initial base salary of $1.6 million for 2026-27, and that is set to increase by $50,000 in each year, according to his contract obtained by the Journal Sentinel via an open records request.